• Predictable revenue
  • Why salespeople shouldn't prospect
  • Building a new sales team
  • Growing an existing sales team
Meet the Expert

Aaron Ross

Consultant Aaron Ross
Chief Revenue Officer, Predictable Revenue, Inc.
Los Angeles, CA
  • English

Skills and Expertise: What's this?

About Aaron

Experience

Chief Revenue Officer • Predictable Revenue, Inc.
Jan, 2008 — Present
  • Founder of company where our software & services help B2B companies create predictable, scalable sales revenue.
Author/Teacher • PebbleStorm
2008 — 2011
  • Taught courses: Start a fulfilling businessTurn Your Employees into Mini-CEOs, You can make as much money as you want, doing what you love.
EIR • Alloy Ventures
2007 — 2008
  • Entrepreneur-in-residence investigating sales, demand generation, on-demand.
  • Alloy Ventures is an early-stage venture capital firm with over $1 billion under management that invests in the entrepreneurs creating the next generation of ground-breaking Information Technology, Life Sciences, and Cleantech companies.
Senior Director • Salesforce.com
2002 — 2006
  • As Senior Director, Corporate Development & Acquisitions - led acquisitions of Sendia (a mobile platform company) / launch of "AppExchange Mobile" and Kieden / launch of "Salesforce for Google AdWords".
  • As Director of Corporate Sales - built a new tele-prospecting inside sales team and process (Cold Calling 2.0) from scratch that sourced $100m in recurring revenue for Salesforce.com.
CEO • Lease Exchange
1999 — 2001
  • Co-founder of an online equipment leasing marketplace.
  • Coverage in TIME, BusinessWeek, Forbes, Red Herring's "Top 10 To Watch" 2000
Senior Product Manager • Pandesic
1997 — 1999
  • Internet company from Intel & SAP.
Associate • Robertson Stephens
1994 — 1996
  • Focus on mergers & acquisitions.

Education

Stanford University
BS, Environmental Civic Engineering, 1994

Publications

Packages with Aaron starting from $1000

Your Expert Package Includes:

Best Practices

Access to ALL Best Practices authored by TrustedPeer Expert Aaron Ross on this topic.

Pre-Meeting Discovery Process

Review and analysis of your issue with pre-meeting discovery questions by Aaron, followed by a 30- or 60-minute one-on-one call. Sample

One+-on-One Call

Your (+colleagues) meeting is directed and focused from the first minute.

Meeting Summary Report

After your call, Aaron completes a Meeting Summary Report to provide you with the session’s discussion topics, analysis, assessment and recommendations for next steps. Sample

Post-Meeting Engagement

After your meeting, continue your relationship with Aaron on your own, or with TrustedPeer’s support.
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