Storyteller developing original content to drive the university's positioning and visibility as a leader in innovation and entrepreneurship across the campuses and high-profile research labs of the world's most prestigious and respected public university system. With the recent launch of UC President Janet Napolitano's Innovation & Entrepreneurship Initiative, which moves groundbreaking research and discovery out of the lab and into the marketplace by nurturing great ideas and investing in bold solutions to today’s biggest challenges, Brian works closely with leadership to identify key themes and communications opportunities, create and feed cross-platform campaigns, and share research breakthroughs that convey the impact of UC's impact both locally and globally.

• Sustainable Industries is an independent, award-winning media company with a mission to create a new B2B media experience for sustainability thought leaders.
• We produce Sustainable Industries digital magazine, custom media, e-newsletters, webinars and the highly regarded Sustainable Industries Economic Forum event series.

• In-depth and often exclusive coverage of sustainable business news and trends, including clean energy, technology, urban growth and development issues. 
• Established reputation as media ethics watchdog. 

• Daily writing of full-length news and feature articles under deadline setting in fast-paced newsroom.
• Exposure included front-page articles and national wire service distribution.

Spearheading acquisition, redevelopment and operation of a highly visible “Main Street” commercial site by transforming a 9,000-square-foot former gas station into a high-traffic cafe and with outdoor garden seating. Project is a model of sustainable community development that serves the booming local cyclist crowd and showcases leading green design principles.