Meet the Expert
Julie Halpin Anderson

President, Next Step Strategic Services
  • 30 years experience in advertising and marketing in youth and family marketing for Fortune 500 to start-ups.
  • Founder and CEO of The Geppetto Group:  leading youth & family agency and consulting company.
  • Founder and General Manager of Saatchi & Saatchi Kid Connection - led the General Mills Youth and Family brands.
  • Specialties: Brand Strategy; Business Planning; Consumer Insight; Innovation; Integrated Marketing; Advertising & Promotion.
  • Industry Categories: Youth & Family; CPG (food, beverage, HBA); Retail; Entertainment (toys, media, live events); Sports (leagues, apparel); Health & Wellness.
Session Packages from $600
Expert Package
Your Expert Package Includes:
  • All 7 Best Practices
  • Pre-Call Discovery Process
  • One-on-One Call with Expert
  • Session Summary Report
  • Post-Session Engagement