A media crisis can hit any company or organization. A product safety recall, a customer data breach, even an insensitive comment or tweet from an executive can trigger a media firestorm.
Always-on cable news and social media can spread bad news and misinformation around the world in minutes.
A mishandled crisis can damage reputations and hurt bottom lines. How well the media plan is executed is crucial to your success.
Repercussions from a mishandled media crisis can linger for years. Organizations that get it right can move fast to get past the crisis.
- Emmy Award-winning network producer with 15 years of journalism experience, 10 in network news
- CNN Producer (1995-2005) - Emmy for CNN’s 9/11 coverage
- Field producer for FOX News
- Co-founder and principal of NewsReadyNow providing training for professionals who find themselves speaking in front of a camera for broadcast news, YouTube or Skype or preparation for crisis management
- Media training and video production
- On-camera training, crisis management and production services
- Traveled for CNN with the Bill Bradley presidential campaign in 2004
- Managed CNN’s coverage of the 2002 Salt Lake City Olympics
- Won an Emmy for her part in CNN’s 9/11 coverage
- Researched, pitched, planned and executed hundreds of network news stories and live events on natural disasters, politics, technology, the environment and entertainment
- Covered the arrests and trials of the Unabomber and Scott Peterson, the G-8 Summit in Kananaskis, Canada, and guest appearances for many live CNN Shows, including Larry King Live
- Assigned reporters and crews and determined story angles and logistics
- Wrote CNN newswire and CNN.com stories for breaking and developing news