A company's success rises or falls on the aptitudes, but also very much on the attitudes, of its people.

Companies with fearful, confused or aimless workers – no matter how talented – are destined to fail.

Companies with team members who are excited, informed and working together have every chance to excel and exceed expectations.

The best medicine for a company struggling to get started, or to move to the next level, often lies within the working relationships in the company.
Meet the Expert

Tom Frisina

Consultant Tom Frisina

Skills and Expertise: What's this?

About Tom

  • 35 yearin interactive entertainment starting and operating successful publisher/development companies and corporate divisions
  • Professor at University of Southern California School of Cinematic Arts and Simon Fraser University on The Business and Management of Interactive Entertainment
  • Founder/CEO/GM of EA Partners, Three-Sixty Pacific and Accolade Entertainment
  • Game of the Year awards for Journey, Battlefield 1942 and Battlefield 2


Executive Chairman • Tilting Point
Jun, 2011 — Present
  • Tilting Point is a new generation games partner for top independent development studios in the rapidly growing mobile and tablet markets.
  • Focused on tactical and strategic implementation, Board leadership, and partnerships with elite development talent.       
Consultant to Board of Directors • Bally Technologies
Aug, 2004 — Dec, 2016
  • Advises on transitioning to a digital gaming model featuring their prized casino franchises, both into online and mobile applications.    
Board Member • EA International
Oct, 2006 — May, 2013
  • Electronic Arts International Board
Chairman • thatgamecompany
Jan, 2010 — Mar, 2012
  • Academy of Interactive Arts and Sciences 2013 D.I.C.E. "Game of the Year" award winner.   
SeniorVice President and General Manager • Electronic Arts Partners
Sep, 1997 — Jan, 2007
  • Founded EA Partners Business Development and Production Division
  • Aggregate revenue of $5B through 2017
  • Battlefield 1942 and Battlefield 2 won "Game of the Year" awards in 2003 and 2006     
CEO • Three-Sixty Pacific, Inc.
Mar, 1987 — Nov, 1996
  • Founder and CEO
  • New development and publishing enterprise focused on military and combat simulations    
CEO • Accolade Entertainment
Nov, 1984 — Feb, 1987
  • Co-Founder and CEO
  • Leading developer/publisher when the computer gaming market was beginning a strong uptrend with C64, Apple II and PC   
Vice President • Harman International Industries
Jun, 1970 — Jun, 1984
  • Vice President, North American Marketing and Sales
  • Consumer electronics audio with the brands JBL, Harman-Kardon and Infinity Systems    
CT2/NCO • United States Navy
Oct, 1968 — Jun, 1970
Top Secret Cryptographic Clearance in communications intelligence


California State University-Northridge
BA, Music, Performance, 1968


Androbot, Accolade, Three-Sixty, EA International, thatgamecompany


  • University of Southern California School of Cinematic Arts, Endowed Chair, taught course on The Business and Management of Interactive Entertainment (2006-2013).
  • Simon Fraser University, Strategic Education Executive, taught course on The Business and Management of Interactive Entertainment  (2007-2011).
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Best Practices

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Pre-Meeting Discovery Process

Review and analysis of your issue with pre-meeting discovery questions by Tom, followed by a 30- or 60-minute one-on-one call. Sample

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Meeting Summary Report

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Post-Meeting Engagement

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