Sales is the lifeblood of your organization.

In order to be effective, a sales organization must innovate for customer satisfaction and success. Sales people must learn and self-correct to adapt in a competitive market.

You need to build a sales force based on teamwork, trust and transparency; one that actively looks for customer partnership opportunities; an organization where each player reinforces the other, nurturing and mentoring are second nature and competitiveness is reserved for the competition.

You need to build a fearless sales team.

Meet the Expert

About Wes

  • Vice Chairman, Global Head of Technology, Media and Telecom - CTPartners
  • Managing Partner & President of Leadership Services - Heidrick & Struggles
  • Managing Partner - Korn Ferry
  • SVP Sales - Software Publishing Corporation
  • Director - IBM Channel Operations


Chief Executive Officer • Farsyte
Jun, 2012 — Present
  • A National Coaching Firm for C-Level Executives focusing on Sales Process Improvement
Vice Chairman • CTPartners
2009 — 2012
  • Global Head of Technology, Media and Telecom - Executive Retained Search
  • IPO 2010 (NYSE: CTP)
Managing Partner • Korn Ferry International
2006 — 2009
Managing Partner/President of Leadership Services • Heidrick & Struggles
1995 — 2003
  • Executive Committee
  • President of Leadership Services - assessment and coaching
  • Clients: Apple, Symantec, Google, Cisco
Senior Vice President • Software Publishing Corporation
1987 — 1989
  • SVP, Sales & Marketing
Director of Channel Operations • IBM
1974 — 1987
  • Responsible for all of IBM’s Channel operations in the central third of the US


University of Texas at Dallas
MA, Organizational Behavior and Executive Coaching, 2012
Ohio Wesleyan University
BA, Economics, 1972

Licenses & Certifications

Certified Coach - International Coaching Federation
Packages with Wes starting from $400

Your Expert Package Includes:

Best Practices

Access to ALL Best Practices authored by TrustedPeer Expert Wes Richards on this topic.

Pre-Meeting Discovery Process

Review and analysis of your issue with pre-meeting discovery questions by Wes, followed by a 30- or 60-minute one-on-one call. Sample

One+-on-One Call

Your (+colleagues) meeting is directed and focused from the first minute.

Meeting Summary Report

After your call, Wes completes a Meeting Summary Report to provide you with the session’s discussion topics, analysis, assessment and recommendations for next steps. Sample

Post-Meeting Engagement

After your meeting, continue your relationship with Wes on your own, or with TrustedPeer’s support.