The process of placing banner ads on other websites.
The speed and flow of money.
Advertising on a website that is targeted to a specific individual who is visiting the site.
The process of determining which banner ad resulted in the final sale of your product.
Google tool used to measure visits to websites, where the visitors are located and how much time they spent on the websites.
"Passport" issued by the Russian government allowing for payments to be received in Russia and deposited in a foreign seller's account.
Return on investment
The process of selling and buying online display advertising in real time, one ad impression at a time. Also known as Real Time Bidding.
The process used by search engines to scan websites.
Search Engine Optimization, or the process of using keywords or phrases that will be picked up by search engines.
Social media marketing or the process of advertising on social media sites.
The biggest social media sites in Russia.
The dominant Russian search engine for surfing the Internet.