Meet the Expert
President, Next Step Strategic Services
- 30 years experience in advertising and marketing in youth and family marketing for Fortune 500 to start-ups.
- Founder and CEO of The Geppetto Group: leading youth & family agency and consulting company.
- Founder and General Manager of Saatchi & Saatchi Kid Connection - led the General Mills Youth and Family brands.
- Specialties: Brand Strategy; Business Planning; Consumer Insight; Innovation; Integrated Marketing; Advertising & Promotion.
- Industry Categories: Youth & Family; CPG (food, beverage, HBA); Retail; Entertainment (toys, media, live events); Sports (leagues, apparel); Health & Wellness.
Session Packages from $600
Your Expert Package Includes:
- All 7 Best Practices
- Pre-Call Discovery Process
- One-on-One Call with Expert
- Session Summary Report
- Post-Session Engagement
Anyone with one of the following in their titles: marketing, innovation or consumer insights/strategy. Top company leadership, marketing department, product development. Consumer companies with a current product or business in the youth and family space or who are interested in exploring that space as a growth opportunity. We do not work with tobacco, alcohol or gaming companies. All sizes.
Youth and Family Strategies for Growth: Target Audience