- Communication, presentation, and media training
- Combines business, teaching and acting acumen to enable clients to deliver targeted and persuasive messages and presentations
- Clients include Genentech, AAA, Kaiser Permanente, Fenwick & West, and gaming companies
- All 9 Best Practices
- Pre-Call Discovery Process
- One-on-One Call with Expert
- Session Summary Report
- Post-Session Engagement
Strategic Communications and Presentations
- Communication in the age of social media: Adhering to the message is more critical than ever now that "The Press" is as close as the nearest Tweet or Facebook post.
The age of social media is also the age of the short attention span. If your message is not crisp and compelling, your audience is on to the next tweet. Learning how to refine and optimize key messages can help ensure your message stands out and resonates. And by the way, our technology lends a new permanence to every off-hand comment as easily as every well-penned message.
- In the age of Twitter, nearly all employees are corporate representatives.
- Forward-looking organizations are harnessing the blur between social
media for business and social media for personal use in order to create a
workforce of Brand Ambassadors:
"Both a blessing and a curse, traditional corporate spokespeople can be any employee who participates in social communications, even if they don’t officially represent the company." See ragan.com article by Jeremiah Owyang.
We know that with access to communications training, the work force can make terrific brand ambassadors. See Forbes article by Ekaterina Walter.
- The viral TED Talk has changed the audiences' expectations about your next presentation.
- The TED Talk proves that we can "change attitudes, lives and ultimately the world" in a powerful 18-minute presentation. The general public is exposed to viral TED videos on topics ranging from sea creatures to human connection. As a result, we all expect every speaker to bring passion to their speech, clarity to their vision, and a sense of urgency to our engagement. See PCMag.com